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Come close to your customer

Promotional products are key ingredients to any successful campaign. They increase awareness, loyalty and preference for the companies that use them as part of their advertising activities. Have a look at how Heineken, Randstad, Nivea or Glenfiddich do that. View cases...

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  • How do you choose a promotional product?
  • Think up or think print
  • The ROI on promotional products
  • The law and regulations
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Did you know?

Promotional products work well because the same people see them repeatedly and new people are always coming into contact with the products.

Research has also shown that many people have more positive views of companies after they send them promotional products. The majority of people, 62 percent on average, also report that they have done business with someone after receiving a promotional item from them.

Promotional products deliver a lower cost per impression than any other media (ASI gobal study)

No other form of media can allow the advertiser to so closely tie the benefit to the recipient of the message or the brand (ASI)

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